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KERYAR delivers top-tier IT solutions to all types of businesses.

Contact Info

hello@keryar.com

India
Vaibhav Commercial Complex, Block C,
behind TVS-DownTown Motors, Anand,
Gujarat 388001
+91-99132-62167

USA
6858, Mendenhall Way,
Sugar Land, TX 77479,
United States
+1 (832) 4263436

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FAQ

Web Design & Development

If you don't see an answer to your question, you can send us an email from our contact form.

It is contingent on the time it takes that the customer is willing to provide us with all the information needed to develop their site.

We host our entire website on Hostinger.

Yes, we'll do any modifications for a period of 6 months following conclusion of the project, provided that the client has to agree to accept the modifications independently.

Yes, all of our websites are SEO friendly.

Yes we have websites that work on all devices.

Yes, as you can continuously assess how and if it's functioning.

  • Budget-friendly: As a small company owner, you'll have to be very specific in how you use marketing.
  • Reach Digital marketing enables you to connect with a broad public quickly.
  • Define your Audience:
  • Time Effective:
  • Increased Brand Awareness:

SEO can be utilized as an umbrella term that encompasses SEM however, since SEM is a reference to only paid advertising, they're distinct. SEM is about acquiring the traffic through paid ads while SEO is more about monitoring, acquiring and analysing the organic (unpaid) trends in traffic.

The aim for SEO is to drive visitors to your website via organic results from search engines. SEM is also known as search engine marketing. It encompasses SEO in addition to PPC advertisements (the paid advertisements that you can see high on Google when you conduct the search). SMM can be an abbreviation that means Social Media Marketing.

  • Search Engine Optimization (SEO)
  • Pay-per-Click (PPC)
  • Social Media Marketing.
  • Content Marketing.
  • Email Marketing.
  • Mobile Marketing.
  • Marketing Analytics.
  • Affiliate Marketing.

Digital marketing is also known as online marketing is the process of promoting companies to reach out to potential customers through the internet and other types of digital communications. This does not just include email, social media and online-based ads as well as multimedia and text messages that are used as a channel for marketing.

Yes, we can optimise any website.

We guarantee that your site will be listed on the first page of Google by following the correct procedure.

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A lot of SEO companies will tell you it takes between 4 and six months before you start realising results. It's usually true However, remember that this is the time when you begin releasing outcomes, and results from SEO increase as time passes. The results you're seeing after 6 months ought to be significantly less than the results you're seeing at the end of 12 months.

Absolutely, SEO is worth it.
You'll find that SEO is worthwhile for your local or small company. If you're looking into SEO services or looking to get a second opinion, do not hesitate to call us now for a no-cost consultation.

  • Take a look at the SEO agency's previous performance. Performance is crucial for not only SEO agencies, but also companies similar to yours. ...
  • Contact current or past clients about their experiences. After that, you'll want to contact current or past clients.
  • Visit them at the SEO firm and get in touch with them to ask any questions.

A SEO agency will find opportunities to obtain hyperlinks from relevant websites in the industry as well as quality directories and numerous other sources. The aim is to drive the traffic that these sites bring through ensuring that the link leads to a website that can provide value to the user.

Lead Generation

Lead generation is crucial to the development of any company. A strategy in place ensures that you have the flow of leads through the sales funnel.

A lead generation plan will include a detailed plan for how you are going to generate leads. It will outline your intended audience as well as the channels you'll employ to connect with them, as well as the strategies you'll use to transform those leads.

There are many methods to increase sales when you have a tight budget. The most effective method is to consider your existing customers: can you offer an upsell to the current items or services? Maybe you could run a special offer that is only available for a short period? The best method to increase sales is to increase the amount of leads or customers that are in the sales funnel. Through effective marketing for your business, you can increase the amount of qualified leads as well as potential sales.

If you've got your lead generation plan and procedure in place, it's time to increase your marketing efforts in order to increase the amount of leads that enter your funnel. Find your audience's target and the places you can connect with them, develop an effective marketing plan with specific steps and goals to implement your plan and monitor the outcomes.

To promote a B2B item or service you must establish your goals and objectives. What goals do you intend to accomplish? How do you quantify this? Then, you must clearly define your target audience. What are their names? What is their role in their organisation? Are they the most important decision makers? Then, you must develop a strategy for reaching the people you want to reach. What is the most efficient? What kind of content will you employ to convey your message? Once you have these basic components in place, you are able to begin to implement your plan.

How you approach generating leads to sell is dependent on your business and the market you want to target. Determine your target audience, study the channels that can enable you to connect with them efficiently, and finally develop a plan of action with goals and objectives to be able to follow when you are marketing to them.

Assuming you (hopefully!) currently have an lead generation system in place The ideal place to begin is to look over your current lead generation process. Does it work well? Are you satisfied with the lead quality? What are the areas where it might be better? After the process has been improved, you can begin to boost the number of leads you'll get through your funnel.

There are many methods of getting leads for your business without the need to resort to cold calling. Utilising digital marketing as an example, you can make use of SEO to get noticed by your targeted people when they search for relevant purchasing terms and social media to increase brand recognition as well as content marketing to produce useful and entertaining content that will informs your audience about your business and establishes your brand to be an expert. These are all effective methods to create leads.

This is where an effective lead generation, marketing and sales plan plays a role. If you are able to identify the qualities that define a lead as good for your company and then focus your marketing strategy on not only attracting these high-quality leads, but verifying their authenticity and what stage of the buying process they are at.

Consumer to business (B2C) lead generation involves creating direct leads as well as sales from the market for consumers which is the consumers who are the ultimate users of the products or services you provide and who are using them to fulfil personal needs. This differs with business-to-business (B2B) sales, in which the customer base will be companies or consumers purchasing to meet business needs.

We specialise in using techniques of digital marketing to generate leads for us and our clients. We employ a variety of techniques including driving organic traffic through Google and creating content that is engaging for social media platforms, we are able to always drive targeted traffic that leads to top-quality leads.

In order to generate more B2B leads, you must identify your target audience, find out which channels will enable you to be effective in reaching them and formulate strategies with clear objectives and goals that you will follow in your marketing efforts to them. When you have a reliable lead generation plan and procedure in place, you can increase your marketing efforts to increase the amount of leads you have in your funnel.

New leads can be generated from any aspect of the company. Soft lead generation may be derived from keeping your customers content so that they recommend you to others, or from encouraging customers to post Google reviews to establish trust in the digital realm and from regularly networking so that your company (and image) is recognized by the people you want to reach. Lead generation that is hard is more strategic and may include researching companies, sending emails in a speculative manner, or even picking up the phone!

An organised lead generation process and strategy established will allow you to create new leads regularly.

Content Marketing

Content marketing is the name that describes the production and distribution of useful and relevant content that can draw a market to a specific destination. Content is the term that refers to information graphics, blogs, articles, videos, images and videos. Content distribution can occur through your website and Social Media channels or via third-party channels, such as blogs of 'influencers directories, online publishers and blogs.

What exactly is the job of a Content Strategist?

It is the responsibility for a strategist in content to be aware of the "big picture" business goals and then create an effective content strategy that meets these.

When done properly, content marketing is an effective method of gaining trust and credibility, thereby attracting new customers as well as keeping existing ones. The secret to success is creating pertinent, reliable, and consistent content that can be shared through many channels like podcasts, videos, blogs as well as social media and online publications.

Content marketing is about sharing and creating unique content that people would like to read. It involves engaging and getting into the minds of your prospective customers and customers without resorting to the hard-sell. Content marketing is essentially the plan of action for your marketing campaign.

After you have created a thoroughly investigated content calendar that is in line with the goals of the business and incorporates your keywords, successful content marketing involves creating original content that stimulates thought interesting, memorable and filled with videos and images.

The first step is to identify and establish your goals as well as your target audience and channels prior to creating clear and achievable KPIs (so you are aware of what success is). Assess your current situation by examining all of your content assets like videos, blogs and pictures to decide if you are able to reuse or require new content. This will help you make a gap analysis for your content and figure out which type of content will be most beneficial. Then, you can make a calendar of content that will outline your marketing campaign.

The Basics of Social Media Marketing

We'll admit it: the world is now social. 30% of the time (and more) spent online is dedicated to social media. If you're looking to reach out to people, then social media is the best way to go about it. If you're looking for branding awareness and sponsored content or a mix of both, we're able to assist!

The answer is simple: it's all in the details. While Facebook is a good starting point, we prefer to meet every client on a personal basis. Because each brand is unique and unique, choosing the platform(s) to concentrate your efforts on is based on factors such as the demographics of your customers the most interested in, what services and/or products your business offers, and what goals you hope to accomplish.

For most platforms, you should post at least two times a week, however some social media platforms aren't the norm. Twitter and Pinterest may be more frequent If your team members have the time and material to share. Blue Compass is one of the companies that regularly posts on Twitter. Blue Compass, we post on Twitter every day, whether it's posting about a blog, an office gathering or other relevant curation of content. Another way to remain on top of mind is to utilize Snapchat, Facebook and Instagram Stories. Stories are only available for up to 24 hours, meaning you can make a feeling in the sense of exclusivity and urgency through your content without going overboard. exaggerated.

Social media is a place where you only get what you offer. It's crucial to share content that is relevant to the industry, "real-time" photos and even regularly-updated content from users. In the final analysis it's an online social network. Interacting with brands as well as with your social media audience through a personal perspective tells people that you're more than an organisation - you're someone just like them.

The process of creating a series of posts on social media and scheduling them in advance can save time in the end. We utilize Facebook Business Manager for this purpose. plan the posts we publish through our Facebook channel and on our client's pages. To schedule everything that goes out in the Twittersphere We prefer using TweetDeck. The Instagram feed can be planned using creator studio. It also lets you plan posts for a variety of social media platforms, including Facebook, Twitter and LinkedIn. Since not all platforms permit users to schedule images or videos ahead of time We prefer to post on LinkedIn, Pinterest, Google + and YouTube in real-time.

Alongside the tools for scheduling that we have mentioned Our team also uses Google Docs to collaboratively write and edit social media posts. We also utilize Adobe Spark and Photoshop to create any size image.

As with other social media-related things It's all about what platform you're on. Let's look at it this way: Can Delete Comments:

  • Instagram
  • Pinterest
  • YouTube
  • LinkedIn
Can Delete Comments:
  • Facebook
  • Twitter

Other Options on Facebook

Although the page on your Facebook Business page can't delete the comments of users However, you have the ability to remove specific phrases and words on your business page. You can also block inappropriate comments. You can manage this by clicking on the 'Settings' tab in the upper right hand corner.

For Facebook reviews, as far as they are concerned, you can switch off the reviews too. We don't suggest this method because reviews today remain as relevant as ever.

If you receive an unsatisfactory review or comment We believe it's best to provide some sort of solution, like soliciting the reviewer to reach the company directly (through direct messages, email, or telephone) to address the issue. This will let the public know that you're proactive and are determined to please your customers.

More Choices for Twitter

In the case of Twitter there are several methods to eliminate negative remarks. You can:

  • Block the user who has been causing the problem.
  • "Mute" future Tweets from the user

In extreme instances Report users of abuse or spam.

How to Advertise on Social Media

A post is content you share on social networks for your followers to view naturally. Ads are paid posts designed to reach people who are not your followers, based on demographics and interest. Since most social media algorithms restrict the number of users who can view your company organically, we suggest the promotion of important or relevant posts to ensure that more people are able to see them. Another good indicator is if an article that should be promoted is if it performs well organically. If it's performing well by itself, placing money behind it can increase its visibility.

Ads can be referred to as various names on the social networks however, in the end they all serve the same function. For each platform you are able to set up an advertisement right from the post in order to boost the number of people who see it, or create an advanced ad using the advertising platform of your social channel.